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Products Liability


Trial of a Pharmaceutical Case

Session #: 4242
Presenter(s): Multiple
Session Length: 9:45 hr.
Program: 2004 ATLA Seminar
Date: March 2004

Purchase Media - Session #: 4242
Description Price Qty. Cart
 Audio Pkg + Reference Materials $495.00 buy now  
 CD-ROM of Reference Materials $75.00 buy now  
 Video Pkg + Reference Materials $495.00 buy now  
 Works Pkg (Audio pkg, Video pkg + CD-ROM and Printed Reference Materials) $695.00 buy now  

Faculty: AAJ MEMBERS ONLY - Regular, President's Club, Sustaining or Life members can purchase

AAJ Members Only - must include membership number when ordering. Product fulfillment is dependant on membership verification



Peter S Obetz, Zoe Littlepage, Michael Lynch, Augustus F Brown, T Roe Frazer, II, Bert Black, James Szaller, John M Restaino, Jr, Mary V McNamara Koch, Michael L Williams, Mark P Robinson, Donald M Kresen, Rebekah R Arch, Robert K Jenner, Russ M Herman, Daniel E Becnel, Jr, Tobias L Millrood, Esther E Berezofsky

Program includes

  • Jury Selection (lecture and demonstration) - T. Roe Frazer, II
    • Introducing your legal theory
    • Identifying hostile jurors
    • Connecting with the jury
  • What to Do (and Not Do) in Front of a Jury - Mary V. McNamara Koch
    • Using demonstrative evidence
    • Persuasive techniques
    • Approaching the judge
  • Opening Statement (lecture and demonstration)
    • Weaving the theme of your case in your opening
    • Effective storytelling to engage your jury
  • Direct Examination of a Plaintiff (lecture and demonstration) - Peter S. Obetz
  • Direct Examination of an Epidemiologist (lecture and demonstration) - Michael L. Williams
    • Building your case
    • Making the science understandable
  • Cross-Examination of the Defense Epidemiologist (lecture and demonstration) - Bert Black
  • Direct and Cross-Examination of the Corporate Designee - Zoe Littlepage
  • Closing Argument+Your Final Impact (lecture and demonstration) - Russ M. Herman
  • Hot Topics Update
    • Welding Rods - Daniel E. Becnel, Jr.
    • PremPro - Tobias L. Millrood
    • Fen-Phen - Rebekah R. Arch
    • Baycol - James Szaller
    • Securities - Michael Lynch
  • Live Focus Group Demonstration of a PPA Case - Mark P. Robinson & John M. Restaino, Jr.
  • Jury Debriefing and Questions from the Audience - Augustus F. Brown
  • HRT and Welding Rods Litigation Group Meetings


What's Included in the Packages
As part of AAJ Education's Convenience Learning offerings, this seminar is available on high-quality audio and video. These cutting-edge continuing legal education recordings are ideal for extended study in your office, home, or when traveling.

Audio Package includes
  • Audio CDs-For use in your car or portable CD Player
  • Multimedia CD including CD-ROM of presenter Reference Materials
  • MP3 and iPod Audiobook files-To use on a computer or download to your iPod

Video Package includes
  • Video DVDs
  • CD-ROM of presenter Reference Materials

Works Package includes
  • Both the Audio and Video Packages
  • BONUS: Printed presenter Reference Materials



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